Peter Gielissen is a multimedia and publishing entrepreneur and operates as advisor to Tired of Cancer. In the early days of the internet, Peter founded his first company that brought streaming technology to the Netherlands. Later, he founded a second company (20 FTE), Damocles Publishing, which was acquired by the global ICT company Lost Boys. He has over 25 years of experience within the (fast changing) multimedia business and he is still pioneering technical (digital broadcasting) and media business innovations (shared revenue business models). Peter is with Tired of Cancer because of its potential to innovate medical new media.